Matt Anzardo

Matt has been with AkzoNobel Yacht for 20 years in commercial and marketing roles and is a passionate advocate for the yachting segment. He has lead successful new product introductions into the superyacht segment with products like Awlgrip HDT, a lower VOC high gloss topcoat, and Awlfair SF (Spray Filler), providing faster filler applications, along with launching the new AkzoNobel Yacht Coatings “That Feeling” brand campaign. Matt brings a wealth of hands-on knowledge about marketing, sales, regulations, trends, and other challenges affecting the marine industry. As the Global Segment Manager for AkzoNobel Yacht , he is responsible for the strategy development and implementation, brand engagement and messaging for Awlgrip, Interlux, International, and Sea Hawk. His passion and drive is to deliver innovative, practical and sustainable solutions for yacht owners, builders, and applicators through training, outreach, new product developments, and brand awareness that enhance the customer engagement multi-channel messaging, sponsorships, events and promotional opportunities.